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 This is about life and death strategy and seeks to learn about business from the strategy experts - the animals of the Serengeti. Their strategies have outlived the fads and fashions of business schools. They have survived the recessions of drought and the dynamism of their competitive environment.
This event explores a range of strategies used by the inhabitants of this, the most competitive of all environments and gives a range of possibilities for every business - from the global giants to the sole trader.
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Bernard Savage will look at the psychology of selling from the personal perspective as a Psychology graduate and entrepreneur. Covering areas such as 
Drawing on David Spicer's experiences of Chairing the Judges Panel of the Yorkshire Post Business Excellence Award for Best Employer and his recent research looking at motivation, the session will include case studies of best practice from some of the best employer winners and finalists. 
The Association of MBAs would like to invite you to join us for an evenings discussion about leadership ith North Yorkshire's Police Chief, Grahame Maxwell.